Following up with clients is probably the single most important thing you can do to grow your business. For many entrepreneurs following up with clients can be a scary thing. It can mean rejection. It can also mean a sale and owning a successful business. Not following up… well that’s kind of like rejection, same result at least – no new clients.
If the thought of following up with potential clients makes your heart race try reading Jaime Lee Mann’s book The Art of Follow Up. This book will help you get over that fear. Jaime writes in an easy to understand, easy to relate to kind of way. After I read her book I really had no more excuses for not following up. I am so glad I did read her book, my business has soared to levels it would never have been if I had not mastered The Art of Follow up!
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